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In case you missed the news! Thanks to Visa, a world leader in digital payments, Olympic and Paralympic athletes from Kazakhstan, Georgia and Uzbekistan have joined TransferGo’s campaign to promote financial inclusivity.
As well as prominent Team Visa athletes, the campaign celebrates all the millions of hard-working individuals across Central Asian and Georgian communities who make significant contributions both at home and abroad.
Here at TransferGo, we’re extremely proud of this campaign and to be working with Team Visa athletes who all have their own stories and incredible achievements to share. Thanks to Visa, the campaign has allowed us to showcase athletes in support of more seamless money transfers across Armenia, Azerbaijan, Georgia, Kazakhstan, Uzbekistan, Tajikistan, Kyrgyzstan, Turkmenistan and Moldova.
The campaign was promoted through Team Visa athletes’ and TransferGo’s social media channels via in-depth interviews and engaging videos. Some of the Team Visa athletes we’re working with include:
• Ardan Galymuly (Kazakhstan): an advocate for blind sports athletes, who highlights the challenges faced by individuals with vision impairments.
• Lasha Bekauri (Georgia): a judo master and the sixth youngest male judoka to win an Olympic gold medal.
• Oksana Chusovitina (Uzbekistan): a 47-year-old gymnast who has participated in eight Olympic Games to date. Oksana is truly inspiring, especially to women returning to professional sports after motherhood.
Speaking about the campaign, Doruk Cuhadar, Marketing Director at Visa Europe, said: “At Visa, we strive to enable fast, simple and secure cross-border money transfers for people who wish to support their loved ones abroad. We’re delighted to partner with TransferGo for this campaign, celebrating more seamless money transfers, with Team Visa athletes Ardan Galymuly, Lasha Bekauri and Oksana Chusovitina.”
Central Asian and Georgian communities in Europe and the UK make significant contributions to their home countries through remittances. With Visa and TransferGo, our customers can send money 24/7, directly to cards globally.
“Olympic and Paralympic athletes are symbols of determination, commitment and compassion,” said Jonny Steel, Chief Marketing Officer at TransferGo. “Our customers, who support families and friends in their home countries, share similar values. We’re immensely proud that our campaign is empowered by Visa and supported by Team Visa athletes. The campaign encourages millions of people to send their hard-earned money back home. This will enable our customers to maintain their meaningful life connections while creating more favorable conditions for global financial inclusivity.”
Last month, thanks to Visa, TransferGo launched an Olympic Games-themed campaign, including an exclusive prize draw for new customers sending money directly to Visa cards in 9 countries. Participants stand a chance of winning exciting prizes including 36 Olympic Games-themed gift boxes, 10 Samsung tablets and phones and an airline voucher worth £5,000.
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